Plot Synopsis:
In this sequel to the 2008 movie based on the critically acclaimed tv show, Sex and the City, the girls are all at a crossroads in their lives; Carrie is questioning her marriage, Miranda is questioning her career, Charlotte is questioning having kids and Samantha… well, she’s just Samantha. The foursome decide to escape it all with an all-expenses paid trip to Abu Dhabi where some find more than what they were looking for.

Genre:
Romantic Comedy

Starring:
Sarah Jessica Parker, Kristin Davis, Cynthia Nixon, Kim Cattrall, Chris Noth, John Corbett, Evan Handler, Mario Cantone, Willie Garson, Jason Lewis, David Eigenberg

Director:
Michael Patrick King

Review:
So I consider myself to be something of a SATC connoisseur. Ask me anything about the show and the first movie, literally down to dates and times, and I can probably answer it, so I was super-excited when I found out that a sequel was going to be made after the success of the 2008 movie. I think that they did a great job with the first one, so I was praying to God they didn’t eff it up this time around, and boy, did they not. In fact, I can honestly say that I favour SATC 2 over SATC 1.

The entire movie felt like an ode to the television show; the girls were out shopping together, having cocktails together, sharing their issues with one another and Samantha was screwing everything in sight (yes, at the age of 52!). There were even references to certain aspects of the show, with Miranda’s snoring (Anyone remember that little LA trip they took at the end of Season 3 when Carrie couldn’t sleep because of Samantha having sex in one room, and Miranda snoring away in the other?) to a little John Galliano number she wore when she had that awkward lunch with Natasha.

Another thing I loved about the movie was that we really see how far Carrie, Miranda and Charlotte have come since Season 1 (Samantha, thank goodness, has reverted back to her good ol’ self). The girls are questioning the things that each of them held dear the most throughout the series; for Carrie, it was Big, for Miranda, it was her job as a lawyer, and for Charlotte, it was having kids. They’ve really grown into the women they were always on their way to becoming.

Lastly, the fashion! The clothes were beautiful, and after the heat wave we’ve been having over the last week, I was in desperate need for some SATC summer fashion tips! The tans, the metallics, they hair pieces; they were all gorgeous, and that clover necklace Carrie wore through the whole movie? I’mma need me one of those!

I recommend you all get out to see this movie this weekend because it’s abso-fu**en-lutely a must-see for all you ladies (and gays: LIZA! HELLO!?). Can’t wait for Sex and the City 3!!!

Watch the trailer here.

I’m gonna throw down some of the hottest trends for Summer 2010.  So get your little black style books ready and start scratching out your must-have shopping list for the season.  Here we go…

Jumpsuits & Rompers

Remember those childhood days when you could just throw on a pair of overalls (or those amazing pyjamas equipped with feet) and be good to go?  Well lucky for us girls those days are back – at least for the summer.  Unfortunately a disclaimer has to come along with this look, Warning: This trend does not suit every body type.  This trend looks best on those long n’ lean chicas out there – so buyer beware before stepping out in that all-encompassing onesie.  Hey, don’t say I didn’t warn ya.

Sheer fabrics

‘Tis the season to show some skin ladies (and gents?).  Fear not the sight of a bra (heaven forbid!) peeking through that organza blouse or straight up sheer tank.  You will still be considered a respectable member of fashion society as long as you complete your sheer selection look with a more conservative pairing piece ie: jeans, for example. Grade one of Fashion Etiquette School: complete.

Bow Headbands

Love love love love love bow headbands of any colour, size (that’s a lie – the bigger the better), texture or print.  The end.

Boyfriend Bonanza!

BF Blazers, Jeans and Denim Shorts. I for one am relieved to see this trend still in effect as I am most certainly not ready to retire my assortment of pimp boyfriend-wear. I am giving y’all the official green light to go boyfriend crazy!  If you’re a first time buyer into this trend opt for a lightweight fabric such as silk or polyester to reduce the risk of overheating in your blazer.

Double Daring Patterns & Prints

Dare #1: Anything goes here ladies.  We’re talking prints in floral, striped, abstract, animal, geometric, bold and whatever else you could possibly think of.

Dare #2: Pair up daring patterns and prints together.  Don’t be afraid to mix it up and wear nautical stripes on top with floral leggings on the bottom.  It actually looks pretty gangster.

The Caged Look

Whether in the form of a wedge, stiletto, platform or flat shoe (a la the gladiator sandal), this look be fierce.  Make sure to leave some extra money to get them post-winter toes done as “the caged look” does not make friends with nasty looking feet.

Ridiculously Distressed Tees

Hole puncher and staple gun not included, but 100% welcome.

Umbrella Hats

Totally kidding!  Hardy har har….just threw this one in there to see if y’all were still paying attention to this style report.  Glad to know that mental picture scared you as much as it scared me.

Ok so I have officially filled you in on summer 2010’s must-have pieces – so what are you waiting for, hmmmm?  Let the summer trend-buying games begin!

Words: By Carine Rozen

John O’Regan is one of Toronto’s most versatile artists. Originally known as being one of the founding members and the front man of post-punk quartet The D’Urbervilles, John O has been changing things up lately. After exploding on the scene with an immediate Pitchfork favourite with “All Yr Songs”–needless to say, his alter-ego Diamond Rings, has been getting a lot of press.

Hot off the cover of Eye Weekly, Diamond Rings has returned from his stint at SXSW. Before that, he toured Quebec with Owen Pallett, and has been raising the profile on queer musicians and gender-bending theory.

With a handful of rocking videos directed by Colin Medley, Diamond Rings, who defines his music as “melodramatic popular song” has the potential to really go far with his simple beats and eccentric style. Pink Mafia had the chance to chat with him about style essentials, split stage personas and re-inventing the wheel.

Pink Mafia: You’re a man of two tales: first, fronting The D’Urbs and now as Diamond Rings. Your story of how The D’Urbervilles came to be is relatively well-known, but Diamond Rings is shrouded in a bit of mystery. What made you create not only a side project, but an entire alter-ego?

Diamond Rings: I love performing and wanted to find a way to play shows when the band couldn’t, basically. Doing something on my own seemed really practical but also exciting because I’d never performed solo before. The whole look is less an alter ego and more just an extension of a part of my own personality that I wanted to share with people.

PM: Glitter. Let’s talk about it. I’ve known you for a few years as the almost always sports-jersey or parka-wearing John O. When did the idea to transform yourself into what has since become Diamond Rings come about?

Again, the whole look is something that I’ve been working on for awhile and it’s happened relatively organically. I just knew that I didn’t want to go up on stage looking like a scruffy indie kid. I’m there to perform and take that responsibility seriously.

PM: Even the transition form the time you released your video “All Yr Songs” to what we saw at your performance at The Garrison for CMW, you’ve really upped your ante regarding your personal style and some would even suggest, costuming for your shows.

Like anything creative, Diamond Rings is growing and evolving over time. I’m getting more comfortable in my own skin and also want to keep things different and exciting for people. I still try to keep my outfits legit though – I wear them to the club and really try to blur the lines between daily living and performance. Otherwise it’s just not as transgressive.

PM: Must haves when creating the “Diamond Rings” persona.

Imagination and eyeshadow.

PM: Top five favourite style influences?

Dennis Rodman, Grace Jones, Salt N Pepa, Run DMC, Bowie.

PM: Least favourite fashion trend (current or passing).

Unoriginality.

FOR THE FULL ARTICLE CLICK HERE SON!

Browsing through Facebook my eye was caught by my friend’s status stating that Urban Outfitters is about to start stocking bridal wear! Literally, jaw dropped. This is fosho’ the funniest news of the week. So for all those young brides out there who are having trouble finding the right look, fear not! URBAN OUTFITTERS IS HERE. The dresses will range from $1000 to $5000, and will most likely only be sold online. What Urban Outfitters is trying to present isn’t just a wedding dress but an heirloom. Apparently these dresses are going to be so freaking wicked that you’ll want to pass it on to our unborn child. Are the people who shop at Urban Outfitters even old enough to start considering raising full fledged families with heirlooms to pass around?  Basically their advertisement should read like this; HERE AT URBAN OUTFITTERS WE SUPPORT YOUNG BRIDES AND THEIR TEEN PREGNANCIES.

Anyways, congrats on all your weddings.

Spring break is approaching quickly, and we just thought we would give you a few tips for fashion flawlessness on any vaycay or staycay you may have in the works.

If you’re ditching the cold and heading south this season, now’s your chance to try all of those questionable fashion trends you’ve wanted to try, or just to release your “inner douche-bag”.  All of that stuff that you were afraid to break out in front of your peers at home is fair game in a foreign land where no one knows your name.  We’re talking about all of that shit that you shoved into the back of your closet, maybe an impulse buy that would never normally see the light of day–well bust out those high cut 90′s bikinis, slap on your acid wash high-waisted “mom jean” cutoffs, we’re going to Cancun!

Do you feel like you missed out on those super cool tattoo trends?  Too scared to take the plunge and make the commitment of an eternity with a barbed wire arm band or Japanese “love” symbol?  Well Spring break is the best time to get inked without the fear of a tainted needle.  Test that tramp stamp out for the week with a Henna tattoo!

We also need to address the issue of men’s sandals (a.k.a. “mandals”).  While traditionally we vote nay mandal, yay canvas sneaker, a tropical getaway is the perfect time to let those man toes get some air.  There are guidelines that one should address when making a choice of mandal style nonetheless, and the Teva and Birkenstock are two styles that get two major thumbs down.  Still want to score chicks while letting your feet loose? Try a style more acceptable to the opposite sex, like the Adidas slip on or a leather Rainbow flip flop.

So, maybe your summer body is still hiding behind those lingering holiday pounds, but there is no reason to go crazy with the cover ups.  What’s the deal with those flashy, trashy, tie dyed sarongs?!  they may look appealing when that toothless lady comes by hawking them on the beach, but those sea turtle and gecko tie dyed rags are not drawing any attention away from that pale muffin top.  Instead, try wearing a sheer dress, or something flowy.  This will make you look effortlessly flawless and feminine, while disguising what lies beneath.

Lets talk about the whole “speedo trend”.  Unless you are an old European millionaire or vacationing on Fire Island, keep that banana hammock at the back of your manty drawer.  Nobody wants to see your pale, hairy ass this early in the season.  We’re not saying to go all mid-calf board short on us, we still want you to get your money’s worth of a tan, but trade your Euro-holster in for a nice pair of trunks that hit somewhere north of the knee.

You may feel the urge to jazz up your feet after suffocating them in snow boots all winter, but no one wants to wake up next to a girl wearing six toe rings and an anklet (guys, this rule also applies to you).  Lets keep that shit subtle and draw the line with a glitter polish and a fresh pedicure.  Guys, you should probably get one too, but ditch the polish (unless you can pull off a whole Silk Helder/Chris Angel realness thing).

Let’s talk about protection.   UV protection that is.  We all know that we should be wearing at least an SPF 30, but what about our precious peepers?  While a wraparound may seem like optimal eye coverage, resist the urge, you look like a low budge Dog the Bounty Hunter.  Stick to a classic shape shade, we know that Wayfarers have been done to death, but it’s because they actually look good on anyone.  Not a fan of the Wayfarer?  Another great classic look is the Aviator  or oversized 80′s throwback (but please no shutter shades).  People have been trying to make round sunglasses work for seasons now, but only a few lucky members of the general population are able to pull them off.  Round faces + round glasses = not cute.

We hope that this guide will be somewhat helpful when you run into that last minute packing panic, and stay tuned for more Fashion Tips With Jon and Jenny for all of your holiday fashion woes.

Plot Synopsis:
Based on the book of the same name by Christopher Isherwood, A Single Man takes place in a day in the life of a middle-aged gay man, in 1962, who is coping with the death of his lover.

Genre:
Drama

Starring:
Colin Firth, Matthew Goode, Julianne Moore, Nicholas Hoult

Director:
Tom Ford

Review:
Where do I begin? I absolutely adored this movie, from the acting, to the music, to the costumes (and what else could one possibly expect from designer, Tom Ford‘s, directorial debut?).

The film, which was shot in only 21 days, takes place in the early 1960′s, a time when men and women still knew how to dress (sorry fashionistas). The storyline takes place in a single day in the life of George, who is a university professor. He changes his outfit a few times, but is always impeccably dressed in a crisp suit…. and ladies, and men, too, Colin Firth is looking FIIIINE in this movie. He’s always amazing… but there’s something about watching him mourn the loss of his lover in a perfectly tailored outfit that just makes me quiver! ;P ..Oh, and Julianne Moore looks fantastic, too.

The score of the film was wonderfully eerie and really made you feel the story and the emotions of all the characters. And although the movie had a dark undertone, I like how they also made the audience laugh a few times, too.. That’s something that I believe every good drama should have. (“I drink your milkshake! I DRINK IT UP!” Anyone?! ……..Anyone?)

Anyway, I recommend that everyone see this film, gay, straight, young or old. Tom Ford did a fantastic job, as did the cast, and I really hope to see a lot more films by him in the near future, because A Single Man is probably one of my favourite movies ever.

Where in Toronto?
I saw it at Cumberland theatre, and as of today, that’s the only place in the city that it’s playing… uncomfortable seating, but definetly worth it for the movie. Go check it out, kiddies!

Watch the trailer here.

Habitually, when I window shop for blazers, the King of Pop, does not cross my mind, however yesterday it did.  Perhaps, I could attribute it to the largest memorial in history that ever went down, the a few days ago, with his recent passing, but remember, I’m a fashionista first off and foremost; so, my realization was the blazer I was looking at could actually be traced to MJ circa 1987 Bad Tour.  An awesome find indeed, but much too hefty for my Chinese Laundry clutch to handle.  As I say farewell to the Balmain’ish jacket, I am reminded of the trends that were brought to light through Michael Jackson fearless sense of style.

1972, at Royal Variety at London Palladium. Afro and plaid chic, scarves on men are so in!

1977, with The Jacksons. Yes! "Come they told me , pa...ra...pa...pum...pum." You'll see this padded shoulder, drummer boy jacket translate itself circa 90's.

1981, Triumph Tour. The leather pleather pants will come into play again, with a fitted top, probably not sequened, but if singing in front of millions, permitted.

"Beat It" Album Cover, 19831984, at American Music Awards with Brook Shields1989, American Music Awards. Find these jeans at American Apparel, for sure; and the high tops? Baby, they never left.

1990, Life Magazine. The toned down Jheri curls, even I did this look with a perm and mousse, crunch, crunch; and the fedora is timeless.

2007, Ebony Magazine. Just call this Chiq Robotic!

An iconic figure for so many reasons, with fashion being one of them, Michael Jackson will go down in history for his radical efforts to pave the way for those looking to break the fashion barrier between male and female, giving the term unisex a whole new meaning.  Michael Jackson will be immortalized through his music, dance moves, and trade mark military jacket.  The beat will go on!

Beyonce in Balmain Jacket

Rihanna in Marc Jacobs Jacket

By: Kim Cuachon

We all would like to indulge in the Finer Things in life… and that we did Thursday nite. At HeyDoYou.com presents the Finer Things.

On this nite the Foundation Room cocktail lounge was transformed by Toronto’s fashion elite to showcase local art

The attire was a homage to old hollywood glamour, everyone donned pearls, lace, satin and lil black cocktail dresses.

Pinkie for Pink Mafia 

Yvonne & Shay of HeyDoYou.com

Funktion Gallery was in attendance to showcase artwork by Anser ~Funktion Art (1244 Bloor St West Toronto ON )

Funktion Crew

If you don’t know… he’s responsible for the mysterious girl with the eyes that seem to magically grow colour overnite all over downtown T.O.

To make sure this wasn’t your run of the mill cocktail party Yvonne Kai of HeyDoYou.com introduced the nite’s guest to a brilliant interactive Q & A game called The Gravitas Game (http://www.gravitasthegame.com).

The nites soundtrack was the provided by the one n only djLissaMonet ~http://lissamonet.com/blog ~ Who’s crate was deep as usual that took us on a musical journey from ol’ school grooves to pop beats.

DJ lissaMonet

OMG!! Of course how could I forget the gift bags!! We all heart FREE stuff… but it’s even better when its goodish. And this was… from prints of the artist work, to an array of perfume & hair samples, FUZE beverage samples, and copy of DOLCE VITA mag.

Gift Bag Goodies 

As usual HeyDoYou.com threw another flawless event… as always DO YOU.

I must say that I was very excited to do this interview because of my personal love of vintage fashion. Like a blind date, Diepo and I met at a coffee house (it begins with “Star”). I ordered and peaked around the corner to check out the creative masterminds behind this line that I am anxious to see later this evening. There they were, Justine Diener and Kristin Poon, both sweetly dressed in let’s welcome spring now attires.

This is the second time Diepo will be showing at Toronto Alternative Fashion Week. Last year they did a total of ten outfits with a 1920’s inspiration behind each piece. Plenty of silks, with more relaxed silhouettes, with references to garters and shape wear, spearheaded the collection. There were also some tailored pieces à la Diener, such as smoking jackets, that juxtaposed the underwear as outerwear mantra that Diepo holds true to.

Without giving too much away, Poon reveals to me that this year at FAT, they will revive the 1950’s with a more masculine palette with navy and browns, consistent through the collection. Expect to see their signature mix of lingerie, but do not be intimidated. Diener reassures that because the lingerie is vintage inspired, they are more modest, “Like an understated sense of sexiness…there are no thongs!”

When asked about their love for vintage, Diener admits that it has always been vintage for her and that she has never seen herself as a modern girl and has always been the type to romanticize the past. Poon adds, “This era was a very defining moment for fashion and the reason why it is never forgotten.” Indeed! Machinery evolved, the roaring 20’s, World War II, and because of that, women were finding their place in society.

Diepo was conceived by Diener and Poon while studying Fashion at Ryerson. The true belief that sharing means learning is what brought the two together. Diener explains that while in school, the competition is fierce and “People are at arm’s length of each other, because whatever you are working on is this big secret.” But it was not like that with Diener and Poon at all. According to Diener, “When you’re starting out, it’s hard to put your ideas out there unless you’re a very particular kind of person and I think neither one of us are. I really love the stuff that Kristin does and I found one of the hardest things in couture is the competitive aspect.”

According to the dynamic duo, another struggle as an up and coming designer is the support that Torontonians have towards their local fashion, or rather, the lack there of. It is the choice consumers have to make; whether or not they want to pay more for their garments. “The hardest,” Diener says, “Is the mass production places like H&M. It’s a force to be reckoned with. It’s just impossible to produce pieces for the price that they do.”

So what does Diepo see for the future? “We’re kind of still dipping out toes in,” they say. Poon and Diener are enjoying full creative control and hope to begin producing and selling their pieces. Retail success is something they hope to achieve, but the women agree that when the time is right it will come. Poon explains that they are not the type to, “Just put things out there”, if the piece is not ready; leading to her advice to other designers trying to make it, “Don’t get ahead of yourself; and keep people who are honest close.” Diener adds, “You have to have people around you who are constructive, otherwise you’re doomed!”

BY: KIM CUACHON

The city sets the stage for Toronto Alternative Arts & Fashion Week [FAT] Tuesday, April 21^st to Friday, April 24^th. The Distillery District will be feeling the pulse of Toronto’s avant-garde artists in a collaboration of music, video, photography, performances and fashion.

In its third year and running strong, Vanja Vasick, Founder and Director will be doing it all over again; the runway, the stage, the lights and the people. FAT will be showcasing more than 200 artists from all over the country and abroad, thus setting the runway for established and up and comings to show case and collaborate their talents.

FAT is sure to deliver an eclectic array; from the petit chics to the avant-gardes, are sure to make an appearance. So, wherever you fall in that spectrum, drop by, it will deliver something to talk about.

Once you read all about Evan Biddel you will be craving more. We have the solution for you! Head down to Ultra for the officially Evan Biddel after party. It’s only $15 a pop and you’ll even get a showing of his pieces.

Tucked away in a sleepy alleyway somewhere off of Queen West one could stumble upon designer Evan Biddell’s front stoop and most likely not even know it. After a few minutes of searching alleyways and buzzing disgruntled tenants, we found the designer’s loft-turned-studio and were invited in. The laid-back Evan Biddell was surrounded by his personal team who appeared to be discussing his upcoming show in LG Fashion Week. While Biddell’s crew wrapped up the meeting, the photographer Arkan and I had a chance to poke around. The main floor of the studio was chock-full of oversized drafting tables, sewing machines, sketches of and fabric swatches in every colour under the rainbow. Thrown in the mix were a few couches, a coffee table and a fantastic candy apple 50s refrigerator. Biddell quickly shooed the others away and took a few minutes to sit down with Pink Mafia to discuss all things fashionable.

B: Do you have any specific people that inspire you – designers, artists, friends?

E: Yeah, I am really into robots right now. I think they are cool. I have been seeing a pop up in street art and I think it is a result of all of us growing up in the 90s with Transformers. Also living in a city where people get up and do the same thing is almost robotic. It’s as if you don’t have to think about what you’re doing anymore because you have done it so much. We’re on autopilot.

B: Is that what we are going to see in your FW10 collection?

E: The attitude is still going to be strong Biddell; I can’t really take the Biddell out entirely. I am playing with a lot of shapes and geometry. I drew the silhouette from the logo from Transformers. The make-up is inspired by that.

B: Any colours in particular you are focusing in on?

E: They are going to be laser sharp punches of colours, a circuit board of colour if you will.

B: Why do you continue to stay and work in Toronto?

E: I am here because I am in Canada and I had a lot of exposure across the country. As we know, fashion happens in Toronto for Canada. So right now Toronto is the place to be for me and where I am at in my career. I definitely have a lot more exploring to do.

B: What do you think you would be doing if you hadn’t won Project Runway Canada?

E: I was living out west so I would probably still be in Vancouver. I was working in a costume department for film so I might still be doing bits of that.

B: We’re you designing clothing for film?

E: Yeah, I was building clothes. I was a “custom builder”, sounds like carpentry instead of fashion. But Project Runway gave me a career out here and now I’ve got to work!

B: I’ve seen from your collection that sustainability is important to you as a designer.

E: Yeah, I’ve got elements. I have been exploring those fabrics and I feel like in the past two years I’ve almost used all the sustainable fabrics I’ve been able to find. There are about three options out there and I’ve used two and a half of them. Not to say that I’ve exhausted them but fashion is ADD and you have to keep it fresh. I have an appreciation for the fabrics; sustainable fabrics are great to wear every day. They make great pajamas, great sheets but its casual, it’s not as high end as I want to go. For this season if I’m going to be doing robots, I need a stiffer material. I am using this nylon I found with bright colours. I do have a line of sustainable basics coming out and that’s where I think it’s more important to be using those fabrics anyway.

B: So you haven’t attended any formal fashion school. How did you get to where you are today without school? Do you think it’s helped you or hindered you in any way?

E: It’s definitely hindered me now. We just finished our first production and in the factory it was hard trying to communicate technical ideas and speak the language. It’s a little bit tricky when you don’t know where to notch the pattern. There’s some terminology that I don’t know because I never went to school. As for as creativity goes, I know that I don’t make the most commercial clothes. I wasn’t taught a way to make clothes, so it’s a little bit more creative the way I do it. Say if someone taught me how to make a proper pair of pants, then that’s how I would be making pants rather than the way I make them now. I don’t think it’s been one or the other to the extreme.

B: Run me through a day in the life of Evan Biddell.

E: Lately it’s been waking up, brushing the teeth, getting my Starbucks and jumping on the TTC to the factory. I overlook production which means making sure my samples are being cut and seeing what’s coming back from the factory as far as sewing goes. Then I tag the clothes, stick stickers on the hangtags and pin them to the clothes. We just shipped our first order last week to Kuwait and we are going to be shipping our next order over to Queen Street West; Pho Pa has bought it. Then I come home to my studio that I live in. Right now I am working on my fall collection so I do my work until late in the night until two and then hit the hay.

B: Do you take a break after fashion week?

E: Yes. I usually work really hard for a couple months and then I take a couple of months off.

B: Do you follow trends? Do you believe in following trends?

E: I think trends are okay. I think it would be boring to be a little too trendy. I definitely pay attention to what’s going on out there, I think that’s what trends are. You need to know what the other guys are doing. For example shoulder pads are hot right now, so if I was to do shoulder pads next year when everyone had done them this year then I would be shooting myself in the foot. So it is good to know what’s happening. Same thing goes for doing something a little too early. I did the drop crotch and then all of a sudden it was everywhere, so then I thought maybe I should do it again. Last season I kind of had it across the board and now this season I only have a couple. I still think it’s cool and I am not just doing it for the trend, but I don’t want to exhaust it because people are getting sick of seeing it. I still think it’s relative to my brand entirely; it wasn’t just a seasonal thing.

B: Why do you like designing clothes for the female form?

E: That’s just the name of the game.

B: You would never venture into menswear?

E: No because I think you can have more fun with girl’s clothes.

B: Are there any designers you look up to?

E: Obviously Nicolas Ghesquière and Alexander McQueen, all those heavy hitters. I like Jeremy Scott, he’s got some balls.

B : My last question…are you planning on wearing a mask for the upcoming show ?

E : Possibly. Possibly a helmet. Right on.

When I was told I would be interviewing Kimberly Newport-Mimran, the co-founder, President and Head designer of the celebrated label Pink Tartan, I was hit with an overpowering sense of excitement with a healthy dose of the jitters. After interning in the fashion department at FASHION Magazine, I quickly learned that words such as elegant, sophisticated and polished were synonymous with this sensational homegrown line. Unbeknownst to many, she is also the designer behind the chic 60s inspired Porter airline uniforms, pillbox hat and all! Her recognition south of the border has led her to projects designing the garb outfitting those working at Hollywood’s coveted Tropicana Bar and the swanky rooftop watering hole 60 Thompson. Her timeless and ultra feminine label is a favourite for A-list celebrities such as Kate Hudson, Kim Cattrall and Maggie Gyllenhaal. In the fashion world, Kimberly is revered as a goddess of style and grace, hence my interview angst.

The photographer Arkan and I arrived at the Pink Tartan headquarters with a few minutes to spare. The warehouse turned open concept studio with its black painted ceilings, whitewashed walls and warm hardwood floors is as effortlessly chic as Kim’s designs. We were ushered into the Pink Tartan showroom where I got a chance to peek at the prim and proper SS09 collection. Seconds later, the effervescent Kim sashayed into the room dressed to the nines with a wide grin on her face. Her warm and welcoming nature quickly eased my nerves. We sat across from each other at a large black lacquered Victorian style dinner table. Immediately Kim complimented my glasses and asked if she could try them on. Try them on? Hell I would have given them to her if she asked! After deciding the frames weren’t for her, we settled down and got down to the nitty gritty.

B: When did you get big break in the fashion industry? How did you get your start?

K: I always wanted to go into the fashion industry and I was fortunate because I went into it knowing what I wanted to do. I went to George Brown where I studied fashion merchandising and management. I finished school on a Friday and started working in the buying office for the Hudsons Bay Company on the Monday. I went through the buying, assortment planning, merchandising areas and worked my way up. I then moved over to a design driven company called Club Monaco. I was much more involved in product development so I did the whole product end of things and that is where my passion is. I worked with a design team. I would execute and source fabrics and makers, put it together, merchandise it and buy it. I then had the opportunity to put a line together for the Caban stores. In doing that I got to direct the product myself so I got to do the design and the development of it. I loved it. There’s something to be said about being able to execute an idea. An idea, no matter how brilliant it is, if you can’t execute it properly then it sort of falls short. I had the background to do both and I understand the cycle of retailing from the first part of my career. That sort of pulled it all together.

B: When Pink Tartan opened in 2002 how large was your team compared to the size it is now?

K: I started with myself and one pattern maker. My team is about up to twenty now. I have two offices that we manage. Our headquarters is in New York and the design studio is here in Toronto.

B: When you started Pink Tartan did you feel there was a lack of Canadian designers?

K: I always think of myself as an international designer. It’s a collection that appeals to a lot of different women that have a specific sense of style. For me, I was always very passionate about product and designing and developing product. I do think that there is a need for really good product that fits into your lifestyle. You can travel with it and its beautiful quality and the integrity of the garment is there. That’s very important to me.

B: Would you mind running me through your average day on the job?

K: My goodness. Well today, I’ve already seen about twenty-five fabric collections. We’re co-coordinating for the fashion show. I was out of the office all week doing a huge store tour. We just launched with Neiman Marcus so I was in Houston, then I went to the Bloomingdale’s Boston store and then I was in New York. I am working as a lead sponsor for a charity called New Yorkers for Children. So I did fittings on underprivileged children that will be part of the event that we are sponsoring. Then I came home. This is my first day in the office after a few days so we are going through our guest list. We have media interviews today. The team is going to give me an update on where we are with our production bookings because we have to book all of our fall production that we are showing on the runways. I have to sit down with my controller and review our monthly financials and then I’ll sit with my Vice President of Sales just to see where we are with our numbers. Did I take a breath?

B: Last season your collection has been described as retro and ultra-feminine geared towards the modern day vixen. Are we going to be seeing that tonight?

K: No, it’s going to be completely different. This is where we get to do a little bit of theatre. Before [SS09 collection] I was very inspired by the whole Mad Men thing – hairdos, longer nails, pretty and polished. This collection is much different; it’s a much edgier collection. This collection is very androgynous. There are a couple big influences in this collection. As we know ‘love’ is the theme for Toronto Fashion Week. For me, I think love is a drug. I’ve got Grace Jones on the runway; I was very inspired by her look in the 80s. I’m feeling a little bit more built-up shoulders, but not as severe as in the 80s. I do clothes that are wearable, I’ll push it but I don’t like to push it over the limit. I push it so it’s really new but still very wearable.

B: Sounds like it’s going to be a little bit more structural?

K: Yes, the clothing is going to be more structured. It’s a little less pretty and a little more powerful.

B: Who would you say your clientele is?

K: It’s really a girl with a specific sense of style that likes Pink Tartan. I tend to like classic and couture. I like to take elements from both and mix them up and give women clothes that are day-to-dinner. They’re not casual.

B: I assume that some of your customers haven’t been hit by the recession. We’ve been noticing that there is a trend starting with people and their shame to flaunt excess. Did you factor this shame of excess idea in your upcoming collection?

K: Not really. I think that with Pink Tartan we are a sensible collection. It’s not about excess; it’s about luxury at an opening price point. They’re clothes that are necessary; it’s a great alternative to splurging.

B: Who would be the ultimate woman to dress?

K: I always like the classic, iconic women of substance. I tend to do a lot of referencing back. I love the way Audrey Hepburn and Jackie O dressed. These women really had a sense of style and would wear the clothes, not have the clothes wear them. But modern day, I always tend to like the more sophisticated movie stars. I think Uma Thurman has great style. I relate to women that take style seriously, so those would be the type of women I like to dress.

B: What is the reason for moving your show to be back to back with Joe Fresh’s show?

K: I am travelling the whole week. I am doing personal appearances all over the U.S. I didn’t want to miss Joe’s show. It’s kind of nice because a lot of our friends come and it’s back to back. It makes it a more fun evening.

B: Why do you personally choose to stay in Toronto instead of relocating to a larger fashion mecca?

K: Well, I’m back and forth to New York. With Porter airlines I can go almost once a week. I have an apartment in New York as well. I find Toronto is home and I love it here. But I really have the luxury of living between both cities.

B: Name one of your favourite and one of your least favourite parts of the job.

K: My favourite part is product. I find some of the admin parts and financial responsibilities to be tedious.

B: Last but not least, what does success mean to you?

K: I think success is really a state of mind. If you’re ambitious, you’re always pushing so I think it’s always a bar that you want to reach. I think true success is to be truly happy. I am always pushing because things could be better, stronger and faster but I do it in a positive way. I am a believer that you can’t take things for granted. You can measure success on a dollar figure but does that really make you successful? It’s about creating a balance which is hard to do. I work a lot so people naturally think, “Ooh you have such a great job”. I mean I work non-stop but thank god I love what I do. I’m happy and that’s what counts at the end of the day.

Sustainable fashion, “Is there really such a thing, Kim?” A co-worker of mine asked me as we walked to get a much needed 3 o’clock java hit. We were discussing the growing amount of environmentally conscious clothing lines that are out there. She then pointed out the irony in the fashion industry’s claim to change the world, one Roots bamboo cotton top at a time, “but isn’t the fashion industry the people who tell you to change your clothes every season, every year. You know, that what you’re wearing is out of style and that it’s time for you to buy what‘s in?”

I smiled politely, accepting the fact that nothing could change this bird’s mind. But did this cynic have a point? Was this all yet another bandwagon to hop onto?

Soon after, I attended the Green Show and I didn’t lose that conversation. The Distillery’s Fermenting Cellar provided the perfect back drop to the event, a perfect juxtaposition of industrial and ecological. An eclectic array of Toronto’s fashionistas and bohemian save the Earth types all gathered around the also eco-friendly bar, where everyone sipped local vino and did as told, “please save your glass.”

As I grabbed my seat for the fashion show, I was excited to see what designs could emerge out of sustainable fabrics. Some designs, were truly one of a kind, others were, “hmm, I’ve seen that in Chinatown before, and some were really, ‘Wow!’” But all in all, amongst all of Toronto’s glitterati and really cool lighting, I was torn.

Is the attraction to green fashion, the designs themselves, that it’s eco-friendly, or that it’s the new trend?

I must admit though, that sustainable fashion has certainly come a long way from simply hemp and burlap, remember the ponchos? It has truly evolved into ready to wear clothing. But then another question was evoked, was the wow factor the designs themselves or the idea that you could feel good and thus proudly say, “Madams et monsieurs, I am saving the planet by wearing this. What are you doing for our environment and the future?”

I thought back to my conversation at Starbucks with my well witted office compadre and thought about the coffee tumbler that I had bought that day. It was made out of recycled material, and it had “Recycle, Reduce, Reuse” written all over it. I don’t know if I bought it because it looked good, or because it was a responsible choice, or both.

So, maybe that’s just it, sustainable fashion maybe here to stay, it may be a fad, as some see it. It may be a bandwagon to jump on, but as I see it, isn’t this a good one? Call it a fascination about being green, that it makes us feel better, or even funky with some of the designs out there. In response to my coworker’s remark, fashion does tell us to change up our style. It continues to tell us what is out, and so last season. But fashionistas and non-fashionistas alike, anything sustainable is totally in, so figure it out whether you’re on, off or running beside the wagon, because it’s going.